Following are the Pet Holidays as found in the Pet Business Marketing Almanac 2020.
October Pet Holidays by Month
• International Pet Fashion Month
• National Pet Wellness Month
• National Animal Safety & Protection Month
• World Animal Month
• Pet Breast Cancer Awareness Month
• Adopt a Dog / Shelter Dog Month
• Bat Appreciation Month
• National Pit Bull Awareness Month
• National Service Dog Month • World Animal Month
October Pet Holidays by Week
1st week:
• National Walk Your Dog Week
• Dog Film Festival Week
2nd week:
• Squirrel Awareness Week
• National Veterinary Technician Week
• Animal Welfare Week
• National Wolf Awareness Week
3rd week:
• Wildlife Week • World Rainforest Week
The full list of October Pet Holidays by Date, Week, and Month are available in the Pet Business Marketing Almanac.
Pet Business Marketing Almanac 2020 is the ultimate marketing planning tool for pet businesses or businesses wanting to incorporate pet themes in their marketing. In its sixth edition of production, this go-to resource includes even more information. Traditional Holidays and Observances, Unconventional Holidays, and Pet Holidays are still included by month, week, and date. 
Food Holidays and Health/Medical Holidays have been added by month, week, and date. Media / Publications, Pet Industry Organizations, and Trade Shows/ Conferences/ Events have all been updated. One of the most exciting
additions is the listing of pet-related Blogs!
Marketing articles include: Build A Marketing Communications Strategy, Do It Yourself Branding Basics, Design Considerations For A Logo, Get The Most Out Of Trade Shows And Conferences, Pump Up You Press Kits With The Right Material, Your Database Is Your Goldmine – Take Care Of It, Five Simple Ground Rules For Brainstorming, How To Use Holidays For Your Promotions, Advertising Vs. PR: Know The Difference, How To Decide On What Trade Shows To Attend, and Create A Meet And Greet Mindset.
This compilation of pet industry information is an indispensable tool that wouldn’t be complete without the Astrology section written by Ellen Zucker that so many look forward to each year. Her cosmic insights are tailored to pets, fashion, business, and planning. It includes her 2019 Astrological Overview,
Monthly Overviews, Fashion Thru The Signs, Long-Term Fashion Trends, and guidance on Void-of-Course Moon, Monthly Lunar Cycles, and Mercury, Venus, and Mars Retrograde. PLUS: Astrological Guide To Your Animals!
Food Holidays
Health/Medical Holidays
Blogs
BONUS: Astrological Guide To Your Animals
